Saturday, March 19, 2011

Art & Copy: Inside Advertising's Creative Revolution

This week, I was watching an excellent PBS Independent Lens documentary about the history of advertising.

I'm not in the advertising industry, per se. However, being a graphic designer makes it easy to relate to all the commercial creative processes that are discussed in the film.

Like any professional field (creative or not) there are all kinds of pros & cons to the business that are unavoidable if you're in it long enough. It is interesting to hear the challenges and triumphs some of these giants of the ad industry went through. In many cases, their most successful results speak for themselves.

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